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home About Us > Design of the Month

Design of the Month

 October 2014 10/27/2014
Hello! Here at MorningPrint, we receive many amazing designs, and we really enjoy seeing the creative process the designers go through. We enjoy seeing the results received after we send these designs to print. We would like to share some of these creative designs with you to help inspire you as they have inspired us.
Business Card Design of the Month : October
Designer Name : Matthew Park
Company Name: Data Meaning
Website : www.datameaning.com
Order Details : Standard Coated 14pt matte + Rounded Corners
 
 
 
REVIEW
Q : Please briefly tell us about you, your company, your products and services:
A : At Data Meaning, we leverage data to overcome business challenges. Our intuitive applications utilize data blending and integration services, which provides businesses with actionable information.
Q : How did you arrive at the design concept of a smart phone? Please walk us through your design concept process.
A: Prior to the smart phone design concept, we had a traditional business card layout. Although the previous card was clean and professional, we wanted to create a design that was more memorable. With an upcoming tradeshow two weeks away, we sat down and created the design, all within one day. In the end, we believed the card represented our philosophy to make the user experience unforgettable by keeping the design clean and familiar.
Q : You have many orders with MorningPrint, all of which are on the Standard Coated 14pt matte. How did you select this stock and what keeps you coming back for the same stock?
A: The Standard Coated 14pt Matte stock was selected for a few reasons. First, the appearance is not glossy, yet has a silky texture. This coating protects the business card from normal wear and tear without having the look of lamination. The 14pt thickness was selected so it wouldn??t be creased in a wallet or pocket as easily. Lastly, the thicker stock had a more professional feel in comparison to a lighter weight stock.
Q : How has your experience with MorningPrint? Did you experience any difficulties when using MorningPrint.com, or find anything to be inconvenient or inefficient?
A: We have used MorningPrint for the past two years. We originally selected MorningPrint because they offered a wide range of stocks and finishing options, without the high price tag. The ordering process through their website has been efficient, and we have not experienced any problems. My only suggestion would be to allow for different shipment options (for example: a rush service option would be great when in a time crunch).

*Note from MorningPrint: After production MorningPrint ships all orders through DHL, the estimate shipping turnaround is 2 business days which is the fastest option from the factory
Q : A business card can hold a lot of different information, how did you determine what information to include, what do you believe are the key components needed for a business card?
A: We believe that a design is more effective when it includes only priority information. By only listing essential information, the design is clean and easier to consume. The key components of a business card should include the company??s logo, in addition to the person??s name, title, and contact information.
Q : Any tips for our clients to consider when they are creating their business cards?
A: We would suggest identifying what information is primary and what information is secondary. In most cases, the more information that is included on the business card, the more difficult it is to read. Information such as the company tagline, hours of operation, mission statement, etc. may be secondary and therefore can be excluded from the design. Lastly, from a technical perspective, I would suggest downloading the business card template from the MorningPrint website. This ensures your design fits within the ??safe zone?? for cutting and includes bleed, if appropriate.
 
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